Lorraine FordGoogle review
★★★★★
a targeted e mail campaign David would be the person to go to for first class advice and service.Read on Google
EMAIL MARKETING · AUTOMATION · E-COMMERCE
Good emails.
Great timing.
Stay in touch, launch something new or follow up at just the right moment. We create email marketing that sounds like your business and gives people a reason to act.
Monthly newsletters · Marketing campaigns · Automated flows
YOUR BUSINESS
MONTHLY EDITION
A LITTLE NEWS. A LOT OF VALUE.
Worth a moment
of your month.
Fresh ideas, useful updates and something worth sharing.
GOOD
THINGS
IN STORE.
THINGS
IN STORE.
FROM OUR JOURNAL
Your latest story.
A new way to share it.
Bring a helpful article from your website into your customers’ inboxes.
Read the story ↗
YOUR BUSINESS
MONTHLY EDITION
A LITTLE NEWS. A LOT OF VALUE.
Worth a moment
of your month.
Fresh ideas, useful updates and something worth sharing.
GOOD
THINGS
IN STORE.
THINGS
IN STORE.
FROM OUR JOURNAL
Your latest story.
A new way to share it.
Bring a helpful article from your website into your customers’ inboxes.
Read the story ↗
YOUR CONTENT. MORE OPPORTUNITIES.
From your website.
Into their inbox.
THREE WAYS TO KEEP IN TOUCH
A reason to send.
A reason to open.
Choose a regular newsletter, a campaign with a clear goal, or a flow that responds to what your customers do. We’ll help you find the right mix.
01
MONTHLY NEWSLETTERS
Keep the conversation going.
Automated monthly emails drawn from your website’s articles, updates and useful content.
Explore newsletters02
MARKETING CAMPAIGNS
Give your next big thing a moment.
A focused email campaign for a promotion, launch, event or seasonal message.
Explore campaigns03
AUTOMATED FLOWS
Follow up when it matters.
Connected email journeys for promotions, customer orders and eligible abandoned checkouts.
Explore email flowsPROMOTIONS
A little something
just for you.
Give a relevant offer a clear message and one useful next step.
Explore the offer ↗
OFFER / BENEFIT / ACTION
LAUNCHES
Meet your
new favourite.
Introduce a product or service with a message built around what makes it useful.
Take a closer look ↗
INTRODUCE / EXPLAIN / INVITE
EVENTS
Save a place.
Join the conversation.
Give your audience the details they need, with a clear route to book or find out more.
See what’s happening ↗
ANNOUNCE / REMIND / FOLLOW UP
FOCUSED MARKETING CAMPAIGNS
Make the moment
count.
A new product. A seasonal offer. An event worth coming to. We plan and create campaigns around a clear message, the right audience and the action you want them to take.
From the subject line to the landing page, we help the whole journey feel joined up. One email or a short series — the plan fits the occasion.
Campaign planning and audience selection
Copy, design and a clear call to action
Mobile-friendly layouts and testing
Reporting to guide the next campaign
AUTOMATED EMAIL FLOWS
The right message.
At the right moment.
Build an email journey around a real customer action. We map the trigger, timing and follow-up, then connect it to the systems your business uses.
PROMOTION FLOW
01
Someone shows interest
02
Send a relevant introduction
03
Follow up with useful detail
04
Invite them to take the next step
ORDER FLOW
01
A customer places an order
02
Send clear order information
03
Share useful product or delivery guidance
04
Follow up at an appropriate time
CHECKOUT FLOW
01
An eligible checkout is left unfinished
02
Wait for the agreed interval
03
Send a helpful reminder
04
Stop the flow when they purchase
Example journeys. We agree the timing, permissions and stop rules around your platform and audience. Order-service messages and promotional emails are planned separately.
FROM FIRST IDEA TO THE NEXT SEND
A clear plan.
Then a steady rhythm.
We handle the setup and creative work, with a clear process for your input, approvals and ongoing improvements.
01
Understand
Your goals, audience, website and existing email platform.
02
Create
The content, templates and journeys that fit your brand.
03
Connect & test
Check the setup, links, mobile layouts and flow behaviour.
04
Send & improve
Follow the agreed schedule and use the results to shape what comes next.
TAILORED TO YOUR REQUIREMENTS
The right setup.
A clear quote.
Every business needs a different level of support. We price email marketing around your requirements, whether that’s a regular newsletter, a one-off campaign or a more connected automation setup.
We’ll explain the initial work, ongoing support and any platform or sending costs before you commit.
WHAT SHAPES YOUR QUOTE
Built around
what you need.
01
Your audience
List size, segments and the people you want to reach.
02
Your content
What’s ready on your website and what needs creating.
03
Your schedule
How often you send, and the campaigns you want to run.
04
Your connections
The platform, e-commerce setup and complexity of your flows.
BEFORE IT REACHES AN INBOX
The details
make the difference.
✓
Looks right on mobile
✓
Sounds like your business
✓
Links to the right place
✓
Follows the agreed journey
BUILT TO FIT YOUR BUSINESS.
Useful emails.
A recognisable voice.
MORE THAN PRESSING SEND
Your personality.
In every inbox.
Automation should still feel like you. We shape the words, design and timing around your brand, with helpful content and clear next steps rather than generic messages.
Already using an email platform? We’ll review what’s in place and recommend whether to build on it or use a setup better suited to your plans.
What people say about inLIFE
YOUR TEAM AT INLIFE
Good technology.
Real people.
Work with our team at inLIFE Ranch in Burntwood, Staffordshire. We’ll help connect your email marketing with your website, content and wider plans, with people you can talk to when you need support.
Meet the inLIFE team
INLIFE RANCH · BURNTWOOD
A team that knows
your business.
EMAIL MARKETING QUESTIONS
Good questions.
Clear answers.
How much does email marketing cost?
All prices depend on your requirements. We look at the audience, content, sending frequency, platform and any automation or e-commerce connections, then provide a clear quote for setup and ongoing work. Any platform or sending costs are explained separately.
Can newsletters use content from our website?
Yes. We can build a monthly newsletter around your website’s articles, news and updates. We agree the sources, branding, audience, schedule and review process, then shape the content into an email format.
What if we haven’t published anything new?
We agree a fallback before the newsletter starts. That could mean using relevant evergreen content, adding an update from your team, creating something new within the agreed scope, or pausing a send rather than repeating an unhelpful message.
Can you run a one-off campaign?
Yes. We can help with a single promotion, launch or event campaign, or a planned series of emails. The copy, design and timing are built around the audience and the action you want them to take.
Can you set up order and abandoned-checkout emails?
We can plan and build these flows where your e-commerce platform supports them. We review the available triggers, customer permissions, timing and stop rules. Order-service emails and marketing follow-ups are handled as distinct journeys.
Do we have to change email platform?
Not necessarily. We start by reviewing your existing platform and website. We’ll explain what can be done with the current setup and recommend a change only when it helps meet your requirements.
Will we be able to approve emails before they send?
Yes. We agree the review process with you. Campaigns can be checked before sending, and automated newsletters or flows can follow pre-agreed templates, content rules and schedules.
What do you need from us to get started?
Tell us your goals, website and current email or e-commerce platform, along with a rough idea of your audience and sending plans. We’ll work with your existing permission-based audience and agree the access, content and approvals needed for the project.
LET’S PLAN YOUR NEXT SEND
Tell us what
you have in mind.
A regular newsletter, a new campaign or a smarter customer journey. We’ll help you find the right starting point.
We’ll use your details to respond to your enquiry. Privacy policy
