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Twitter
Last week, we shared with you the controversial announcement that will see Twitter character limits rising from 140 to 10,000 – so let us have a look about what the people behind Twitter have to say about it.
The site will still show the 140 character tweet in our newsfeed but there will be a call to action button inviting users to click to view the rest of the tweet.
Although, nothing has been confirmed, Twitter’s CEO Jack Dorsey explained that extending the character limit could be a positive change, “We’ve spent a lot of time observing what people are doing on Twitter, and we see them taking screenshots of text and tweeting it.
Instead, what if that text… was actually text? Text that could be searched. Text that could be highlighted. That’s more utility and power.”
— Jack (@jack) January 5, 2016
The main backlash is that twitter users everywhere just want an edit button!
Messenger on Facebook
The people over at Facebook are very happy that the Messenger app reached 800 million users a month. 2015 for Messenger was a big year, with loads of updates you may have missed some of the apps best new features.
Here is a handy infographic highlighting the trend predictions for 2016.
Snapchat
Snapchat have shut down their lens store, so it could move its resources to its ad business and other fun projects they explained. Shutting the store makes sense considering their user base is young and their target audience may not have the money to pay for lenses, making it an unfair playing field for kids with cash, sharing cool pics with extra lenses and others couldn’t.
Although Snapchat will still be making money off your face with sponsored single-day sponsored lenses. By removing the free lenses, this increases the appeal for sponsored lenses. The sponsored lenses allow Snapchat to earn money without charging users or interrupting their experience with ads we don’t want to see.
